BECKET ADAMS: Hollywood: Where Creativity Went to Die.
With the contraction of the theatrical model has come the death of entire genres, most notably the mid-budget romantic comedy. Sure, you can still find a new rom-com, but you will have to settle for streaming quality, where monotonous, blunt, and intentionally repetitive “second-screen-friendly” scripts that indulge multitasking home viewers are becoming the norm. “Now everyone has a phone in hand while watching,” says Rubinstien. “And because of the absolute deluge of content, a small, subtle, smart independent movie or season of television can be dumped on a streamer and washed away with the tide.”
This brings us to one of the larger problems of streaming entertainment, and of online journalism as well: quantity, not quality, is king. The streaming production model naturally incentivizes rushed output because a streaming platform is only as good as its latest offering. But quality and speed cannot coexist. The lightning-fast streaming production model doesn’t just allow for sloppy writing; it practically encourages it.
Examples abound. Take Amazon Prime’s 2021 Lucille Ball biopic, Being the Ricardos, in which Nicole Kidman, playing Lucy in 1952, uses the expression “circle back.” Or FX’s Feud, in which Jessica Lange, playing Joan Crawford in 1962, refers to herself as a “brand ambassador.” Or Paramount’s Starfleet Academy, set in the 3190s, in which a character says, “Visit the mess hall because sometimes hanger is the greatest enemy of all.” (That’s “hanger” as in the noun form of “hangry.”) And if that doesn’t do it for you, another character on the same show says of herself, “I give unpaid dating coach energy.” It’s unclear how online Gen-Z-speak survives into the 32nd century, but there it is.
Perhaps with a little more time, and a culture that values doing it well over doing it first, these scripts could have been sharper. Perhaps with a deeper bench of seasoned writers, slipshod and lazy wouldn’t be the norm.
It could be worse though. Far worse: Star Trek’s puppet episode recreates Wrath of Khan scene on Strange New Worlds.
